Johnson is a 32-year-old fashion designer from Tel Aviv.
 

He sews from scratch and creates clothes with great imagination.

From his work, one can understand this designer has an affinity that breaks the boundaries of art in all its varieties and is not afraid to express himself.

 

The story of his success can be compared to the story “Cinderella” because he was a meager worker that turned into a success story.

He was the "truck driver” who brought fabrics to Israeli fashion brands and immediately realized that transporting fabrics was not his destiny in life.

 

Without formal training but with lots of passion and love for fashion, he learned to cut and sew special designs due to his familiarity with the fabrics until they became beautiful finished garments.

 

His hard work, perseverance and the use of high quality raw materials made him very successful in the fashion world.
 

His store proudly showcases unique street fashions with a futuristic, non-gendered influence that now places it among the most sought after boutiques in Tel Aviv's "fashion capital.”